  :root {
    /* sampled from the storefront: red fascia, charcoal sign shadow, grey stucco, cream */
    --red: #C5302A;
    --red-bright: #D64036;
    --red-deep: #9C231E;
    --charcoal: #2B2521;
    --ink-body: #574F47;
    --ink-faint: #8B8177;
    --plaster: #F3EEE5;
    --plaster-deep: #E9E2D4;
    --board: #FFFFFF;
    --cream: #F6EFDF;
    --line: #D8CFC0;
    --wood: #B08356;
    --font-display: "Barlow Condensed", "Arial Narrow", sans-serif;
    --font-body: "Bitter", Georgia, serif;
    --shadow-card: 5px 5px 0 rgba(43, 37, 33, 0.92);
    --shadow-big: 9px 9px 0 rgba(43, 37, 33, 0.92);
    --wrap: 1200px;
  }

  * { margin: 0; padding: 0; box-sizing: border-box; }
  html { scroll-behavior: smooth; }
  body {
    font-family: var(--font-body);
    font-size: 16.5px;
    line-height: 1.65;
    color: var(--ink-body);
    background-color: var(--plaster);
    background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2'/%3E%3CfeColorMatrix values='0 0 0 0 0.17 0 0 0 0 0.14 0 0 0 0 0.12 0 0 0 0.045 0'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)'/%3E%3C/svg%3E");
    overflow-x: clip;
    -webkit-font-smoothing: antialiased;
  }
  img { max-width: 100%; height: auto; display: block; }
  a { color: inherit; text-decoration: none; }

  h1, h2 {
    font-family: var(--font-display);
    font-weight: 700;
    text-transform: uppercase;
    color: var(--charcoal);
    line-height: 0.96;
    letter-spacing: 0.012em;
  }
  h1 { font-size: clamp(46px, 7vw, 92px); }
  h2 { font-size: clamp(32px, 4.6vw, 54px); }
  h3 {
    font-family: var(--font-display);
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 0.035em;
    color: var(--charcoal);
    font-size: 24px;
    line-height: 1.05;
  }

  .wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 32px; }

  .eyebrow {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 15px;
    text-transform: uppercase;
    letter-spacing: 0.22em;
    color: var(--red);
    display: block;
    margin-bottom: 14px;
  }

  .btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    white-space: nowrap;
    gap: 10px;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 19px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    padding: 12px 24px;
    min-height: 48px;
    border: 2px solid var(--charcoal);
    border-radius: 3px;
    cursor: pointer;
    background: var(--board);
    color: var(--charcoal);
    box-shadow: 4px 4px 0 rgba(43,37,33,.92);
    transition: transform .16s ease, box-shadow .16s ease, background .16s ease;
  }
  .btn:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 rgba(43,37,33,.92); }
  .btn:active { transform: translate(1px, 1px); box-shadow: 2px 2px 0 rgba(43,37,33,.92); }
  .btn--primary { background: var(--red); color: #fff; text-shadow: 1px 1px 0 rgba(0,0,0,.22); }
  .btn--primary:hover { background: var(--red-bright); }
  .btn--secondary { background: var(--board); }

  /* ---------- top utility bar ---------- */
  .topbar {
    background: var(--charcoal);
    color: var(--cream);
    font-family: var(--font-display);
    font-weight: 500;
    font-size: 15px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
  }
  .topbar__inner {
    max-width: var(--wrap);
    margin: 0 auto;
    padding: 7px 32px;
    display: flex;
    justify-content: space-between;
    gap: 16px;
  }
  .topbar a:hover { color: #fff; }
  .topbar .open-dot { color: #6FBF73; margin-right: 6px; }

  /* ---------- nav ---------- */
  .nav {
    position: sticky;
    top: 0;
    z-index: 50;
    background: rgba(255,255,255,.96);
    backdrop-filter: blur(6px);
    border-bottom: 3px solid var(--charcoal);
  }
  .nav__inner {
    max-width: var(--wrap);
    margin: 0 auto;
    padding: 0 32px;
    height: 76px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 20px;
  }
  .nav__logo { display: flex; align-items: center; gap: 12px; }
  .nav__logo img { height: 58px; width: auto; }
  .nav__logo .nav__sitename {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 21px;
    line-height: 1;
    text-transform: uppercase;
    letter-spacing: 0.04em;
    color: var(--charcoal);
  }
  .nav__logo .nav__sitename small {
    display: block;
    font-weight: 600;
    font-size: 12.5px;
    letter-spacing: 0.22em;
    color: var(--red);
    margin-top: 3px;
  }
  .nav__links {
    display: flex;
    gap: 26px;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 17px;
    letter-spacing: 0.09em;
    text-transform: uppercase;
    color: var(--ink-body);
  }
  .nav__links a { padding: 10px 2px; border-bottom: 3px solid transparent; }
  .nav__links a:hover { color: var(--charcoal); border-bottom-color: var(--red); }
  .nav__cta { display: flex; align-items: center; gap: 14px; }
  .nav__cta .btn { padding: 8px 18px; font-size: 17px; min-height: 42px; }

  /* ---------- hero ---------- */
  .hero { position: relative; padding: clamp(56px, 8vw, 110px) 0 clamp(56px, 7vw, 96px); }
  .hero__grid {
    display: grid;
    grid-template-columns: minmax(0, 1.08fr) minmax(0, 0.92fr);
    gap: clamp(36px, 5vw, 70px);
    align-items: center;
  }
  .hero__heading { max-width: 13ch; }
  .hero__heading .accent-word {
    display: inline-block;
    background: var(--red);
    color: #fff;
    padding: 0.02em 0.16em 0.06em;
    transform: rotate(-1.4deg);
    box-shadow: 5px 5px 0 rgba(43,37,33,.92);
    text-shadow: 1px 2px 0 rgba(0,0,0,.22);
  }
  .hero__sub {
    font-size: clamp(16.5px, 1.9vw, 19px);
    max-width: 50ch;
    margin: 28px 0 32px;
  }
  .hero__actions { display: flex; gap: 16px; flex-wrap: wrap; }
  .hero__proof {
    margin-top: 28px;
    display: flex;
    align-items: center;
    gap: 14px;
    flex-wrap: wrap;
    font-size: 14.5px;
    color: var(--ink-faint);
  }
  .hero__proof .stars { color: var(--red); letter-spacing: 2px; font-size: 14px; }
  .hero__proof .dot { width: 4px; height: 4px; background: var(--line); border-radius: 50%; }

  .hero__media { position: relative; padding: 10px 18px 26px 0; }
  .hero__frame {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    padding: 12px;
    box-shadow: var(--shadow-big);
    transform: rotate(1deg);
  }
  .hero__frame img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 2px; }
  .hero__frame figcaption {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 14px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-faint);
    padding-top: 10px;
    display: flex;
    justify-content: space-between;
  }

  .float-card {
    position: absolute;
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: var(--shadow-card);
    padding: 12px 16px;
    z-index: 2;
  }
  .float-card--review { left: -22px; bottom: -6px; transform: rotate(-2deg); }
  .float-card--review::before {
    content: "";
    position: absolute;
    top: -12px; left: 50%;
    width: 86px; height: 22px;
    transform: translateX(-50%) rotate(-3deg);
    background: rgba(232, 217, 168, 0.85);
    border: 1px solid rgba(43,37,33,.18);
  }
  .float-card--review .label {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 12.5px;
    letter-spacing: 0.2em;
    text-transform: uppercase;
    color: var(--ink-faint);
    display: block;
    margin-bottom: 3px;
  }
  .float-card--review .score {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 34px;
    line-height: 1;
    color: var(--charcoal);
    display: flex;
    align-items: baseline;
    gap: 10px;
  }
  .float-card--review .score .stars { color: var(--red); font-size: 15px; letter-spacing: 2px; }
  .float-card--review .sub { font-size: 12.5px; color: var(--ink-faint); margin-top: 4px; }
  .float-card--badge {
    right: -14px; top: -18px;
    padding: 10px;
    border-radius: 50%;
    background: var(--cream);
    transform: rotate(6deg);
  }
  .float-card--badge img { width: 84px; height: 76px; object-fit: contain; }

  /* ---------- red ticker ---------- */
  .ticker {
    background: var(--red);
    border-top: 3px solid var(--charcoal);
    border-bottom: 3px solid var(--charcoal);
    overflow: hidden;
    position: relative;
  }
  .ticker__track { display: flex; width: max-content; animation: ticker 30s linear infinite; }
  .ticker__set {
    display: flex;
    align-items: center;
    flex-shrink: 0;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 21px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: #fff;
    text-shadow: 1px 2px 0 rgba(0,0,0,.22);
    padding: 11px 0;
  }
  .ticker__set span { padding: 0 26px; white-space: nowrap; }
  .ticker__set .star { color: rgba(255,255,255,.55); padding: 0; font-size: 15px; text-shadow: none; }
  @keyframes ticker { to { transform: translateX(-50%); } }

  /* ---------- sign band section headers ---------- */
  .signband {
    background: var(--red);
    border-top: 3px solid var(--charcoal);
    border-bottom: 3px solid var(--charcoal);
    color: #fff;
    position: relative;
  }
  .signband__inner {
    max-width: var(--wrap);
    margin: 0 auto;
    padding: clamp(18px, 2.6vw, 30px) 32px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 18px;
    flex-wrap: wrap;
  }
  .signband h2 { color: #fff; text-shadow: 2px 3px 0 rgba(0,0,0,.25); }
  .signband__tag {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 15px;
    letter-spacing: 0.2em;
    text-transform: uppercase;
    color: var(--charcoal);
    background: var(--cream);
    border: 2px solid var(--charcoal);
    border-radius: 3px;
    padding: 6px 14px;
    box-shadow: 3px 3px 0 rgba(0,0,0,.25);
    white-space: nowrap;
  }

  .section { padding: clamp(56px, 7.5vw, 110px) 0; }
  .section__lede { max-width: 60ch; margin: -14px 0 clamp(36px, 4.5vw, 56px); font-size: 17.5px; }

  /* ---------- stats ---------- */
  .stats {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: clamp(16px, 2.2vw, 26px);
  }
  .stats__item {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: var(--shadow-card);
    padding: clamp(20px, 2.6vw, 30px) clamp(18px, 2.2vw, 26px);
  }
  .stats__num {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: clamp(42px, 4.6vw, 62px);
    line-height: 0.95;
    color: var(--red);
  }
  .stats__label { font-size: 14.5px; color: var(--ink-body); margin-top: 10px; line-height: 1.45; }

  /* ---------- services / sample board ---------- */
  .features {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: clamp(18px, 2.4vw, 28px);
  }
  .features__item {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: var(--shadow-card);
    padding: 0 0 24px;
    overflow: hidden;
    transition: transform .18s ease, box-shadow .18s ease;
    position: relative;
  }
  .features__item:hover { transform: translate(-3px, -3px); box-shadow: 8px 8px 0 rgba(43,37,33,.92); }
  .features__swatch {
    display: block;
    width: 100%;
    height: 84px;
    object-fit: cover;
    border-bottom: 2px solid var(--charcoal);
    background: var(--plaster-deep);
  }
  .features__index {
    position: absolute;
    top: 44px; right: 16px;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 15px;
    letter-spacing: 0.1em;
    background: var(--charcoal);
    color: var(--cream);
    border-radius: 3px;
    padding: 3px 10px 4px;
    box-shadow: 2px 2px 0 rgba(0,0,0,.28);
  }
  .features__item h3 { margin: 20px 22px 8px; }
  .features__item h3::after {
    content: "";
    display: block;
    width: 42px; height: 4px;
    background: var(--red);
    margin-top: 8px;
  }
  .features__item p { font-size: 15px; margin: 0 22px; }


  /* ---------- process / steps ---------- */
  .steps-section { background: var(--plaster-deep); }
  .steps-grid {
    display: grid;
    grid-template-columns: minmax(0, 0.94fr) minmax(0, 1.06fr);
    gap: clamp(40px, 5vw, 76px);
    align-items: center;
  }
  .steps { list-style: none; display: flex; flex-direction: column; gap: 8px; }
  .steps__item { position: relative; padding: 18px 0 18px 76px; }
  .steps__item::before {
    content: "";
    position: absolute;
    left: 26px; top: 0; bottom: 0;
    border-left: 3px dashed #B9AE9C;
  }
  .steps__item:first-child::before { top: 18px; }
  .steps__item:last-child::before { bottom: auto; height: 40px; }
  .steps__num {
    position: absolute;
    left: 0; top: 14px;
    width: 54px; height: 54px;
    display: grid;
    place-items: center;
    background: var(--red);
    color: #fff;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 26px;
    border: 2px solid var(--charcoal);
    border-radius: 50%;
    box-shadow: 3px 3px 0 rgba(43,37,33,.92);
    text-shadow: 1px 1px 0 rgba(0,0,0,.25);
    z-index: 1;
  }
  .steps__label {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 13.5px;
    letter-spacing: 0.22em;
    text-transform: uppercase;
    color: var(--red);
    display: block;
    margin-bottom: 4px;
  }
  .steps__title {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 27px;
    text-transform: uppercase;
    letter-spacing: 0.02em;
    color: var(--charcoal);
    line-height: 1;
    margin-bottom: 8px;
  }
  .steps__item p { font-size: 15.5px; max-width: 44ch; }
  .steps-media { position: relative; padding: 0 16px 18px 0; }
  .steps-media__frame {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    padding: 12px;
    box-shadow: var(--shadow-big);
    transform: rotate(-1deg);
  }
  .steps-media__frame img { width: 100%; aspect-ratio: 4/3.3; object-fit: cover; border-radius: 2px; }
  .steps-media__caption {
    display: flex;
    justify-content: space-between;
    padding-top: 10px;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 13.5px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-faint);
  }

  /* ---------- gallery ---------- */
  .gallery {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: clamp(22px, 3vw, 36px);
  }
  .gallery__item {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: var(--shadow-card);
    padding: 12px;
    margin: 0;
    transition: transform .18s ease;
  }
  .gallery__item:nth-child(odd) { transform: rotate(0.5deg); }
  .gallery__item:nth-child(even) { transform: rotate(-0.5deg); }
  .gallery__item:hover { transform: rotate(0deg) translate(-2px, -2px); }
  .gallery__item img { width: 100%; aspect-ratio: 4 / 3; object-fit: cover; border-radius: 2px; }
  .gallery__caption {
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 12px;
    padding: 12px 4px 2px;
  }
  .gallery__caption strong {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 19px;
    letter-spacing: 0.04em;
    text-transform: uppercase;
    color: var(--charcoal);
  }
  .gallery__caption span {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 13px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: #fff;
    background: var(--red);
    border-radius: 3px;
    padding: 3px 10px 4px;
    text-shadow: 1px 1px 0 rgba(0,0,0,.2);
    white-space: nowrap;
  }

  /* ---------- testimonials ---------- */
  .testimonials {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: clamp(18px, 2.4vw, 28px);
    align-items: stretch;
  }
  .testimonials__item {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: var(--shadow-card);
    padding: 26px 24px 22px;
    display: flex;
    flex-direction: column;
    position: relative;
  }
  .testimonials__item::before {
    content: "";
    position: absolute;
    top: -11px; left: 50%;
    width: 92px; height: 22px;
    transform: translateX(-50%) rotate(-2deg);
    background: rgba(232, 217, 168, 0.85);
    border: 1px solid rgba(43,37,33,.18);
  }
  .testimonials__item:nth-child(2) { transform: rotate(0.6deg); }
  .testimonials__mark {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 54px;
    line-height: 0.6;
    color: var(--red);
    margin-bottom: 14px;
  }
  .testimonials__quote { font-size: 15.5px; font-style: italic; flex: 1; }
  .testimonials__meta {
    margin-top: 20px;
    padding-top: 14px;
    border-top: 2px dashed var(--line);
    display: flex;
    align-items: center;
    gap: 12px;
  }
  .testimonials__avatar {
    width: 38px; height: 38px;
    background: var(--cream);
    border: 2px solid var(--charcoal);
    border-radius: 50%;
    display: grid;
    place-items: center;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 17px;
    color: var(--charcoal);
    flex-shrink: 0;
  }
  .testimonials__meta .who { font-size: 14px; font-weight: 600; color: var(--charcoal); line-height: 1.25; }
  .testimonials__meta .src {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 12px;
    letter-spacing: 0.16em;
    text-transform: uppercase;
    color: var(--ink-faint);
  }

  /* ---------- about ---------- */
  .about-section { background: var(--plaster-deep); }
  .about-grid {
    display: grid;
    grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
    gap: clamp(40px, 5vw, 76px);
    align-items: center;
  }
  .about-copy p { margin-bottom: 16px; max-width: 56ch; }
  .about-copy p:last-of-type { margin-bottom: 0; }
  .about-facts { margin-top: 28px; display: flex; flex-wrap: wrap; gap: 10px; }
  .about-facts span {
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 14px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--charcoal);
    border: 2px solid var(--charcoal);
    border-radius: 3px;
    background: var(--board);
    box-shadow: 2px 2px 0 rgba(43,37,33,.92);
    padding: 6px 12px;
  }
  .about-media { position: relative; padding: 14px 16px 20px 0; }
  .about-media .frame {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    padding: 12px;
    box-shadow: var(--shadow-big);
    transform: rotate(1deg);
  }
  .about-media img { width: 100%; object-fit: cover; aspect-ratio: 4/3.05; border-radius: 2px; }
  .about-media .caption {
    padding-top: 10px;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 13.5px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--ink-faint);
    display: flex;
    justify-content: space-between;
  }
  .about-media .about-badge {
    position: absolute;
    left: -18px; top: -16px;
    width: 108px;
    transform: rotate(-7deg);
    filter: drop-shadow(3px 3px 0 rgba(43,37,33,.35));
    z-index: 2;
  }

  /* ---------- faq ---------- */
  .faq { max-width: 800px; display: flex; flex-direction: column; gap: 14px; }
  .faq__item {
    background: var(--board);
    border: 2px solid var(--charcoal);
    border-radius: 4px;
    box-shadow: 3px 3px 0 rgba(43,37,33,.92);
  }
  .faq__item summary {
    list-style: none;
    cursor: pointer;
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 20px;
    padding: 16px 20px;
    font-weight: 600;
    font-size: 16.5px;
    color: var(--charcoal);
    min-height: 48px;
  }
  .faq__item summary::-webkit-details-marker { display: none; }
  .faq__chev {
    font-family: var(--font-display);
    font-weight: 700;
    color: var(--red);
    font-size: 20px;
    transition: transform .2s ease;
    flex-shrink: 0;
  }
  .faq__item[open] { box-shadow: 5px 5px 0 rgba(43,37,33,.92); }
  .faq__item[open] .faq__chev { transform: rotate(90deg); }
  .faq__body { padding: 0 20px 20px; font-size: 15.5px; max-width: 64ch; }

  /* ---------- cta ---------- */
  .cta {
    background-color: var(--charcoal);
    background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2'/%3E%3CfeColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 0.9 0 0 0 0.035 0'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)'/%3E%3C/svg%3E");
    color: #D9CFC2;
    padding: clamp(64px, 8vw, 120px) 0;
  }
  .cta__sign {
    background: var(--red);
    border: 3px solid #191512;
    border-radius: 6px;
    box-shadow: 10px 10px 0 rgba(0,0,0,.45);
    padding: clamp(26px, 4vw, 46px) clamp(24px, 4vw, 54px);
    max-width: 860px;
    transform: rotate(-0.6deg);
  }
  .cta__sign .eyebrow { color: var(--cream); }
  .cta__sign h2 { color: #fff; text-shadow: 2px 3px 0 rgba(0,0,0,.28); max-width: 22ch; }
  .cta__sign p { color: #F7DDD4; max-width: 52ch; margin: 16px 0 26px; font-size: 16.5px; }
  .cta__phone {
    display: inline-block;
    font-family: var(--font-display);
    font-weight: 700;
    font-size: clamp(38px, 5vw, 58px);
    line-height: 1;
    color: #fff;
    text-shadow: 2px 3px 0 rgba(0,0,0,.28);
    letter-spacing: 0.03em;
    margin-bottom: 24px;
  }
  .cta__phone:hover { text-decoration: underline; text-underline-offset: 6px; }
  .cta__actions { display: flex; gap: 16px; flex-wrap: wrap; }
  .cta__actions .btn { border-color: #191512; }
  .cta__actions .btn--primary { background: var(--charcoal); }
  .cta__actions .btn--primary:hover { background: #191512; }
  .cta__hours {
    margin-top: 34px;
    font-family: var(--font-display);
    font-weight: 600;
    font-size: 15px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: #9C9082;
    display: flex;
    gap: 28px;
    flex-wrap: wrap;
  }

  /* ---------- contact / footer ---------- */
  .contact { padding: clamp(56px, 7vw, 100px) 0 0; }
  .contact__grid {
    display: grid;
    grid-template-columns: 1.25fr 1fr 1fr 1fr;
    gap: clamp(28px, 4vw, 52px);
    padding-bottom: clamp(44px, 5vw, 70px);
  }
  .contact__brand img { height: 88px; width: auto; margin-bottom: 14px; }
  .contact__brand p { font-size: 14.5px; max-width: 30ch; }
  .contact .col-label {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: 16px;
    letter-spacing: 0.2em;
    text-transform: uppercase;
    color: var(--red);
    margin-bottom: 14px;
  }
  .contact ul { list-style: none; }
  .contact li { margin-bottom: 10px; font-size: 15px; }
  .contact li a:hover { color: var(--charcoal); text-decoration: underline; text-underline-offset: 3px; }
  .contact .hours-row { display: flex; justify-content: space-between; gap: 12px; max-width: 230px; }
  .contact .hours-row span:last-child { color: var(--charcoal); font-weight: 600; white-space: nowrap; }
  address { font-style: normal; }

  .wordmark-band { overflow: hidden; border-top: 2px dashed var(--line); }
  .wordmark {
    font-family: var(--font-display);
    font-weight: 700;
    font-size: clamp(58px, 11.5vw, 168px);
    letter-spacing: 0.02em;
    text-transform: uppercase;
    line-height: 1;
    text-align: center;
    color: transparent;
    -webkit-text-stroke: 2px rgba(43, 37, 33, 0.16);
    padding: clamp(18px, 3vw, 36px) 0 0;
    transform: translateY(16%);
    white-space: nowrap;
    user-select: none;
  }
  .footer-legal {
    background: var(--charcoal);
    color: #B4A99B;
    font-size: 13px;
  }
  .footer-legal__inner {
    max-width: var(--wrap);
    margin: 0 auto;
    padding: 18px 32px;
    display: flex;
    justify-content: space-between;
    gap: 16px;
    flex-wrap: wrap;
  }
  .footer-legal a { color: #D9CFC2; text-decoration: underline; text-underline-offset: 3px; }

  /* ---------- reveal motion ---------- */
  .reveal { opacity: 0; transform: translateY(10px); transition: opacity .4s ease-out, transform .4s ease-out; }
  .reveal.is-in { opacity: 1; transform: none; }
  .hero .load-in { opacity: 0; transform: translateY(12px); animation: loadin .5s ease-out forwards; }
  .hero .load-in:nth-child(1) { animation-delay: .05s; }
  .hero .load-in:nth-child(2) { animation-delay: .14s; }
  .hero .load-in:nth-child(3) { animation-delay: .23s; }
  .hero .load-in:nth-child(4) { animation-delay: .32s; }
  .hero .load-in:nth-child(5) { animation-delay: .41s; }
  .hero__media.load-in { animation-delay: .28s; }
  @keyframes loadin { to { opacity: 1; transform: none; } }
  @media (prefers-reduced-motion: reduce) {
    html { scroll-behavior: auto; }
    .reveal, .hero .load-in { opacity: 1; transform: none; transition: none; animation: none; }
    .hero__media.load-in { opacity: 1; }
    .ticker__track { animation: none; }
    .btn, .faq__chev, .features__item, .gallery__item { transition: none; }
  }

  /* ---------- responsive ---------- */
  @media (max-width: 1024px) {
    .features { grid-template-columns: repeat(2, 1fr); }
    .testimonials { grid-template-columns: 1fr; }
    .testimonials__item:nth-child(2) { transform: none; }
  }
  @media (max-width: 900px) {
    .topbar__inner { justify-content: center; }
    .topbar__addr { display: none; }
    .nav__links { display: none; }
    .hero__grid { grid-template-columns: 1fr; }
    .hero__heading { max-width: 16ch; }
    .hero__media { max-width: 540px; margin-top: 10px; }
    .steps-grid { grid-template-columns: 1fr; }
    .about-grid { grid-template-columns: 1fr; }
    .about-media { margin-top: 24px; }
    .contact__grid { grid-template-columns: 1fr 1fr; }
    .stats { grid-template-columns: repeat(2, 1fr); }
  }
  @media (max-width: 640px) {
    .wrap { padding: 0 20px; }
    .nav__inner { padding: 0 14px; gap: 10px; height: 66px; }
    .nav__logo img { height: 46px; }
    .nav__logo .nav__sitename { display: none; }
    .nav__cta .btn { padding: 7px 13px; font-size: 15px; min-height: 40px; }
    .topbar__inner { padding: 6px 14px; font-size: 13px; }
    .features { grid-template-columns: 1fr; }
    .gallery { grid-template-columns: 1fr; }
    .hero__actions .btn, .cta__actions .btn { width: 100%; }
  .cta__actions .btn, .lead-form .btn { white-space: normal; line-height: 1.25; }
    .hero__media { padding: 6px 8px 20px 0; }
    .float-card--review { left: 4px; bottom: -12px; padding: 10px 13px; }
    .float-card--review .score { font-size: 27px; }
    .float-card--badge { right: -6px; top: -14px; }
    .float-card--badge img { width: 62px; height: 56px; }
    .contact__grid { grid-template-columns: 1fr; }
    .steps__item { padding-left: 68px; }
    .ticker__set { font-size: 18px; }
    .signband__inner { padding-left: 20px; padding-right: 20px; }
  }

/* ---------- build-out additions: shared tokens & primitives ---------- */
:root {
  --tape: rgba(232, 217, 168, 0.85);
  --shadow-ink: rgba(43, 37, 33, 0.92);
}
.board {
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 4px;
  box-shadow: var(--shadow-card);
}

/* ---------- coming soon: kitchens ---------- */
.soon-wrap { margin-top: clamp(40px, 5vw, 64px); }
.soon {
  background: var(--cream);
  border: 2px solid var(--ink);
  border-radius: 4px;
  box-shadow: 7px 7px 0 var(--shadow-ink);
  padding: clamp(22px, 3.4vw, 36px) clamp(20px, 3.4vw, 40px);
  position: relative;
}
.soon::before {
  content: "";
  position: absolute;
  top: -11px; left: 40px;
  width: 92px; height: 22px;
  transform: rotate(-2deg);
  background: var(--tape);
  border: 1px solid rgba(43,37,33,.18);
}
.soon__tag {
  position: absolute;
  top: -16px; right: 18px;
  background: var(--red);
  color: #fff;
  border: 2px solid #191512;
  border-radius: 3px;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 15px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  padding: 5px 14px 6px;
  transform: rotate(2deg);
  box-shadow: 3px 3px 0 var(--shadow-ink);
  text-shadow: 1px 1px 0 rgba(0,0,0,.22);
}
.soon h3 {
  font-size: clamp(24px, 3.6vw, 32px);
  margin-bottom: 10px;
}
.soon p { font-size: 16px; max-width: 62ch; margin-bottom: 10px; }
.soon p:last-child { margin-bottom: 0; }
.soon__items { display: flex; flex-wrap: wrap; gap: 8px; margin: 14px 0 4px; padding: 0; list-style: none; }
.soon__items li {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--charcoal);
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 3px;
  box-shadow: 2px 2px 0 rgba(43,37,33,.92);
  padding: 5px 11px;
}
.soon__note { font-size: 14px; color: var(--ink-faint); font-style: italic; }

/* ---------- showroom strip ---------- */
.showroom-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(18px, 2.6vw, 30px);
}
.showroom-grid figure {
  margin: 0;
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 4px;
  box-shadow: var(--shadow-card);
  padding: 10px;
  transition: transform .18s ease;
}
.showroom-grid figure:nth-child(3n+1) { transform: rotate(0.5deg); }
.showroom-grid figure:nth-child(3n+2) { transform: rotate(-0.45deg); }
.showroom-grid figure:hover { transform: rotate(0deg) translate(-2px, -2px); }
.showroom-grid img {
  display: block;
  width: 100%;
  aspect-ratio: 400 / 516;
  object-fit: cover;
  border-radius: 2px;
}

/* ---------- suppliers: stockist board ---------- */
.stockists { padding: clamp(8px, 1.6vw, 14px) clamp(20px, 3vw, 36px); }
.stockists__row {
  display: grid;
  grid-template-columns: 156px 1fr;
  gap: 4px 26px;
  align-items: baseline;
  padding: 15px 0;
  border-bottom: 2px dashed var(--line);
}
.stockists__row:last-child { border-bottom: 0; }
.stockists__cat {
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--red);
}
.stockists__brands {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  column-gap: 10px;
  row-gap: 0;
  margin: 0;
  padding: 0;
  list-style: none;
}
.stockists__brands li { display: flex; align-items: baseline; }
.stockists__brands li:not(:last-child)::after {
  content: "\2605";
  display: inline-block;
  font-size: 10px;
  color: var(--red);
  opacity: 0.4;
  margin-left: 10px;
  transform: translateY(-3px);
}
.stockists__brands a {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 21px;
  line-height: 1.25;
  letter-spacing: 0.045em;
  text-transform: uppercase;
  color: var(--charcoal);
  padding: 4px 2px;
  border-bottom: 3px solid transparent;
  transition: color .15s ease, border-color .15s ease;
}
.stockists__brands a:hover { color: var(--red-deep); border-bottom-color: var(--red); }
.stockists__brands a:focus-visible { outline: 3px solid var(--red); outline-offset: 2px; }
.suppliers__note { margin-top: 18px; font-size: 14px; color: var(--ink-faint); font-style: italic; }

/* ---------- lead form ---------- */
.cta__grid {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: clamp(24px, 3.4vw, 44px);
  align-items: start;
}
.cta__grid > * { min-width: 0; }
.lead-form {
  background: var(--plaster);
  border: 3px solid #191512;
  border-radius: 6px;
  box-shadow: 10px 10px 0 rgba(0,0,0,.45);
  padding: clamp(20px, 3vw, 30px);
  transform: rotate(0.4deg);
}
.lead-form h3 { font-size: 24px; margin-bottom: 4px; color: var(--charcoal); }
.lead-form .sub { font-size: 14.5px; color: var(--ink-body); margin-bottom: 16px; }
.lead-form .field { margin-bottom: 14px; }
.lead-form label {
  display: block;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--charcoal);
  margin-bottom: 5px;
}
.lead-form label .opt { color: var(--ink-faint); letter-spacing: 0.06em; }
.lead-form input, .lead-form textarea {
  width: 100%;
  box-sizing: border-box;
  font-family: var(--font-body);
  font-size: 16px;
  color: var(--charcoal);
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 3px;
  padding: 11px 12px;
  min-height: 46px;
}
.lead-form textarea { min-height: 96px; resize: vertical; }
.lead-form input:focus-visible, .lead-form textarea:focus-visible {
  outline: 3px solid var(--red);
  outline-offset: 1px;
}
.lead-form .hp-field {
  position: absolute;
  width: 1px;
  height: 1px;
  margin: -1px;
  padding: 0;
  overflow: hidden;
  clip-path: inset(50%);
  white-space: nowrap;
}
.lead-form .btn { width: 100%; }
.lead-form .form-msg {
  margin-top: 12px;
  font-size: 15px;
  border: 2px solid var(--charcoal);
  border-radius: 3px;
  padding: 10px 14px;
  display: none;
}
.lead-form .form-msg.ok { display: block; background: #EAF3E4; border-color: #3E6B34; color: #2C4A25; }
.lead-form .form-msg.err { display: block; background: #F7E3E0; border-color: var(--red-deep); color: var(--red-deep); }
@media (prefers-color-scheme: dark) { /* site is single-theme; form colors stay explicit */ }

/* ---------- footer explore links ---------- */
.contact__nav { list-style: none; margin: 14px 0 0; padding: 0; display: flex; gap: 14px; flex-wrap: wrap; }
.contact__nav a {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--red);
  border-bottom: 2px solid var(--line);
  padding-bottom: 2px;
}
.contact__nav a:hover { border-bottom-color: var(--red); }

/* ---------- blog landing ---------- */
.blog-hero { padding: clamp(48px, 7vw, 90px) 0 clamp(36px, 5vw, 60px); }
.blog-hero h1 { font-size: clamp(40px, 7vw, 72px); margin-bottom: 16px; }
.blog-hero p { font-size: 18px; max-width: 58ch; }
.blog-empty {
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 4px;
  box-shadow: 5px 5px 0 var(--shadow-ink);
  padding: clamp(24px, 3.4vw, 38px);
  max-width: 720px;
  margin-bottom: clamp(48px, 6vw, 72px);
}
.blog-empty h2 { font-size: clamp(24px, 3.6vw, 32px); margin-bottom: 10px; }
.blog-empty p { font-size: 16px; }
.blog-empty .topics { display: flex; flex-wrap: wrap; gap: 8px; margin: 16px 0 20px; padding: 0; list-style: none; }
.blog-empty .topics li {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 13.5px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-body);
  background: var(--plaster);
  border: 2px solid var(--line);
  border-radius: 3px;
  padding: 4px 10px;
}

@media (max-width: 900px) {
  .cta__grid { grid-template-columns: minmax(0, 1fr); }
}
@media (max-width: 640px) {
  .showroom-grid { grid-template-columns: repeat(2, 1fr); gap: 14px; }
  .showroom-grid figure { padding: 7px; }
  .stockists__row { grid-template-columns: 1fr; padding: 13px 0; }
  .stockists__brands a { font-size: 19px; }
  .soon__tag { right: 12px; }
}

/* ---------- nav burger + menu panel ---------- */
.nav__burger {
  display: none;
  width: 44px;
  height: 44px;
  background: var(--board);
  border: 2px solid var(--charcoal);
  border-radius: 3px;
  box-shadow: 3px 3px 0 var(--shadow-ink);
  cursor: pointer;
  padding: 0;
  place-items: center;
  flex-shrink: 0;
}
.nav__burger:active { transform: translate(1px, 1px); box-shadow: 2px 2px 0 var(--shadow-ink); }
.nav__burger:focus-visible { outline: 3px solid var(--red); outline-offset: 2px; }
.nav__burger .bars { display: block; width: 20px; height: 15px; position: relative; }
.nav__burger .bars::before,
.nav__burger .bars::after,
.nav__burger .bars > span {
  content: "";
  position: absolute;
  left: 0;
  width: 100%;
  height: 3px;
  background: var(--charcoal);
  border-radius: 1px;
  transition: transform .18s ease, opacity .18s ease, top .18s ease;
}
.nav__burger .bars > span { top: 6px; }
.nav__burger .bars::before { top: 0; }
.nav__burger .bars::after { top: 12px; }
.nav__burger[aria-expanded="true"] .bars::before { top: 6px; transform: rotate(45deg); }
.nav__burger[aria-expanded="true"] .bars::after { top: 6px; transform: rotate(-45deg); }
.nav__burger[aria-expanded="true"] .bars > span { opacity: 0; }
.nav__menu {
  display: none;
  background: var(--board);
  border-top: 2px dashed var(--line);
  border-bottom: 3px solid var(--charcoal);
  max-height: calc(100vh - 130px);
  overflow-y: auto;
}
.nav__menu.open { display: block; }
.nav__menu ul {
  list-style: none;
  margin: 0 auto;
  padding: 4px 20px 0;
  max-width: var(--wrap);
}
.nav__menu a:not(.btn) {
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 14px;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 21px;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--charcoal);
  padding: 11px 2px;
  min-height: 48px;
  box-sizing: border-box;
  border-bottom: 2px dashed var(--line);
}
.nav__menu li:last-child a { border-bottom: 0; }
.nav__menu a .arr { color: var(--red); }
.nav__menu-cta {
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 10px 20px 18px;
  display: flex;
  flex-direction: column;
  gap: 12px;
}
@media (max-width: 900px) {
  .nav__burger { display: grid; }
}
@media (prefers-reduced-motion: reduce) {
  .nav__burger .bars::before, .nav__burger .bars::after, .nav__burger .bars > span { transition: none; }
}
